About Us

Our amazing blends were first introduced to New Zealand in 2017, by food technology and nutrition educator Lauryce Moore.

Having experienced chronic fatigue, hormonal imbalances and PCOS, Lauryce learned first-hand the significant role that nutrition plays in one’s health and wellbeing. It was her obsession with hormones and food that lead to the creation of our very first hormone balancing blend. Together with a team of naturopaths and herbalists our product range developed into what it is today.

The Wholesome Co is owned by health enthusiast and master’s athlete, Ugen Iyer. Ugen is an
industrial chemist with over 10 years of experience in the food industry. Her passion for fitness and nutrition is what lead her to The Wholesome Co brand. As an athlete entering her late 30s, she found herself struggling to maintain her active lifestyle and meet her nutritional needs as a woman, until finding The Wholesome Co blends. She fell in love with not just the products, but the conversations they start.

A word from Ugen

Anyone who knows me knows that I love a good clean nutrient dense supplement. In today’s world and processes it’s difficult to get everything you need from food alone and sometimes we just need a little extra. Here at The Wholesome Co everything’s 100% natural, made from high quality wholefood ingredients to support hormonal health. The blends are a staple in my kitchen, and I love adding them to smoothies and baking. Having struggled with hormonal issues for years, especially since entering my 30s, I understand the need for both good nutrition and good conversations. As women, as mums and grandmothers we need to share our experiences, as sharing experiences creates fewer taboos. This is what I hope, we at The Wholesome Co can achieve, alongside our amazing products, a place to share experiences and find our balance. Let’s talk!